JEFF TURNER

Squire Parsons, whose rich baritone became synonymous with heartfelt gospel music, died Monday after suffering a heart attack.

Parsons leaves a legacy reaching far beyond the Southern Gospel stage. Born in Newton, West Virginia, in 1948, Parsons was steeped in music and faith from childhood. His father, a choir director and deacon, taught him the fundamentals of singing using shape notes-a tradition that would shape Parsons’ musical journey and ministry.

After earning a degree in music from West Virginia Institute of Technology, Parsons served as a high school teacher and church music director before joining the renowned Kingsmen Quartet in 1975 as their baritone singer. The Kingsmen Monday night posted to facebook, “A true gentleman larger than life, Squire Parsons was loved by the Kingsmen and literal millions. Join us as we extend our heartfelt prayers and condolences to the Parsons Family during this time of loss.”

Though singing was a passion for Parsons, it was his songwriting-and especially his signature anthem, “Sweet Beulah Land”-that cemented his place in gospel history. Inspired by memories of his father leading congregational singing, Parsons penned the song in a moment of spiritual reflection, and it quickly became a beloved classic, sung at countless church services and special occasions across the nation.

Parsons’ catalog includes hundreds of songs such as “Master of the Sea,” “He Came to Me,” and “I Call It Home.” His music, marked by tenderness and spiritual conviction, has won him numerous accolades, including Singing News Fan Awards for Favorite Baritone and Songwriter, as well as the respect of peers and fans alike.

Despite health challenges that led to his retirement from touring in 2019, Parsons continued to write and minister, often accompanied on stage by his son, Sam. He remained dedicated to projects close to his heart, such as setting the Psalms to music, further enriching the gospel repertoire.

The first time I met Squaire in person was at a concert in Nederland, Texas. I don’t remember the year, but It was probably around 1988. I was recently out of college, had no money and looked kind of scrappy. After I interviewed him for KDLF radio, a station that is no longer on the air, we talked about his past as a band director, Gospel music, and about Gospel radio. He gave me one of his latest CDs and encouraged me to continue in Gospel music.

Parsons once said he wanted to be remembered as “just an old sinner saved by grace who loved to glorify the Lord Jesus Christ through music”. His songs, especially “Sweet Beulah Land,” continue to offer comfort and hope, ensuring that his gentle voice and message continue for generations.

Squire Parsons was 76.